IDHL employs over 400 people and serves approx. 450 clients, supporting them throughout the process of digitalisation, in a diverse range of industries, including financial services, industrials, professional services, luxury and fashion. Its offering comprises three key services: search engine and performance marketing, e-commerce/web build and maintenance, and automated e-mail marketing.
IDHL leverages its own suite of proprietary workflow tools used in sales, account management, production, and delivery, which help the business to deliver a repeatable, high-quality service efficiently. The company’s growth is underpinned by the continuous shift towards e-commerce and strong demand from mid-market companies continuously seeking to improve their digital offering in a competitive environment. IDHL operates in a highly fragmented market where there is an opportunity to expand further its capabilities and build scale, both in its UK home market and internationally.